For those of you who don't know, Adwords is Google's advertising system that allows you to advertise on Google.com and mainly target users based on what they're searching for.
As some of you may know, we review Shopify apps that help your online business grow! So we know these subjects well. Being expert reviewers in the e-commerce marketing space for a very long time. Marketing, Facebook ads, Clever App and Shopify are all topics we love and deal with daily.
But the apps are not always up to the mark. Because Google serves all sorts of brands and industries, which means their tools need to have a lot of bells and whistles. And that’s where third-party apps come in.
These apps can tremendously simplify things and help you achieve better results if you pick the right tool.
What Is A Clever App?
The Clever app is an e-commerce platform for marketing on Google to increase sales on your store. It will provide you with automated synchronization, which means that each time new goods are uploaded to your shop or modifications is made, these alterations and additions will be reflected in your product feed for Google Shopping.
The image-centric nature of your Shopping stream may also be given a visual focus with the help of display adverts and banner design, both of which are offered by Clever e-commerce. In addition to this, you will have access to the conversion tracking pixel, which will allow you to study the shopping patterns of your consumers.
After doing an analysis of both your items and the data associated with them, this Shopify app generates feeds and uploads them to your Google Merchant account. In addition to this, it demonstrates several methods for optimizing your feed, such as suggesting different keywords, advising the modification of titles and descriptions, etc.
Why Do We Need The Clever App For Shopify Stores?
In addition to running smart Google Shopping campaigns, the Clever app will analyze your Google Ads and make adjustments to your bids and product data in order to get the most out of your advertising budget.
It would appear that the primary objective of this software is to facilitate the launch of your initial campaign in the shortest amount of time feasible. This is wonderful for those who are just beginning their journey!
Please be aware that the campaigns will not be available right away. In point of fact, it might take up to four business days before they are visible in your advertising account. This is probably due to the fact that people, and not the software itself, are responsible for designing the advertising on the back end. Which may give rise to certain worries regarding privacy.
Installation
Now let's see how to install Clever Shopify App to make more sales and grow the store better.
- Log in to your Shopify account.
- Search for the app in the search bar.
- Add the app to your store.
- Install the app.
- Select the platform where you want to advertise.
Features
Adwords discounts might help you save money on your initial Google Ads campaigns.
They are pleased to provide you with a promotional Google Ads discount code for your first Adwords ads so you can begin driving traffic to your shop.
- Campaigns using Performance Max, Google Merchant Center, and more;
- Google Shopping feeds and ads;
- Easily optimize your Google Shopping feed. Upload your products to Google Merchant Center and run Smart Shopping campaigns.
Google Ads
Target users searching for your products on your Google Adwords channel. Guide customers to stores with search ads and banners.
Implementation of Conversion tags
Automatically implement a conversion pixel and start tracking conversions for your campaigns on day one. Google Shopping simplified and made available to all users:
- Google Shopping Feed management: Create and upload your feed to your Google Merchant Center account with ease. Whenever you submit a new product to your shop, you may use this app to sync the new goods instantly
Enhancements to the Google Shopping Feed:
- The Clever app offers possible modifications to your feed so that your shopping campaigns work optimally;
- Design and enhance your Google Shopping feed to easily publish your items to the Google Merchant Center.
P-MAX Advertising:
- Create a P-MAX campaign and let Google's IA improve it;
- Support is available 24/7 on Clever apps;
- Get Google Ads for Search, Display, and Retargeting to bring customers to your store.
After the installation of the app is complete, you will get access to the following from the Clever app:
Search Google Ads: Receive campaigns on Google channel search results and other Google sites when appropriate terms are searched.
Display and Banner Ads: Utilize image-centric Ads to reach individuals while they browse their favorite websites. The team will design a set of banners for free.
Retargeting Google Ads: Display your ads to people who have already visited your shop. Bring them back to purchase the things they were interested in earlier.
Installation Of Conversion Tracking Pixel
The Clever app will instantly install the conversion tracking pixel for your online store so that you may obtain conversion numbers for your marketing initiatives.
Robust Google Adwords Marketing Automation Tool
Google Shopping, Search, Display, and Remarketing campaigns are readily available. Your advertising will be displayed on the Google network with the backing of a Google Premier Partner following a simple, minute-long implementation procedure.
Once your Google Ads have been developed and launched, Clever e-commerce will optimize your campaigns and maximize your budget automatically. Intelligent marketing automation software modifies bids using algorithms to optimize outcomes.
Clever app’s robust marketing automation technology, based on machine learning and big data, can enhance your marketing approach. Obtain Microsoft Advertising campaigns. Utilize the campaigns to promote your items on Bing and get many more prospective clients.
Pricing
Depending on the size of your store and the requirements of your company, the Clever Shopify app provides you with one of four distinct package options. Beginning with the free basic plan and progressing up to an enterprise plan that costs the following mentioned prices per month and includes extra features. The following is an illustration of some of the primary characteristics shared by each of the plans:
| Free Version | Silver Version | Gold Version | Platinum Version |
|---|---|---|---|
| $0/month | $7.99/month | $15.99/month | $29.99/month |
| Google ads campaign | You can manage up to 500 products | Manage 1000 products | Manage 1000plus |
| Can generate keywords | Unlimited variants | Unlimited variants | Unlimited variants |
| Daily campaigns and banner designing | Merchant feed creation | Merchant feed creation | Merchant feed creation |
| Pixel integration of Google ads | You can update the feed manually | Update the feed manually | Update feed manually. |
| Creation of shopping campaigns | Shopping campaigns creation | Shopping campaigns creation |
Advantages And Disadvantages
Let’s discuss some pros and cons of the Clever app:
Pros:
- Very easy management;
- Affordable;
- Amazing app for marketing;
- Provide a free version;
- Merchant management;
- Banner designing;
- Use directly from Shopify admin;
- User-friendly.
Cons:
- Sometimes results are slow;
- Your google ad account may get suspended in case of any wrong action;
- The app doesn’t support several languages.
Can Big Business Trust Clever app?
Yes, for sure.
Experienced account managers will handle your Shopify advertising campaigns with simple information about your online store and 5 steps designed to help you sell successfully while complying with Google and Microsoft guidelines. Overall management, tips for doing well, banner display.
They not only create and manage e-commerce ads but also receive reports on their development and tips and tricks to make your ads work as efficiently as possible.
Reviews And Ratings
There are hundreds of positive ratings for Clever apps. There are a total of more than 2000 reviews of which 1365 are 5-star reviews which makes it an overall 4.4 reviews. Let’s have a look at what customers say about the app:
| Rating | Review |
|---|---|
| 5-star | "I love the app. I wish there were more apps like it. very easy to use. Good for the cost as well. Gives me all the info I need" |
| 5-Star | "Very easy to create an ad. Does Not require you to spend hours on it, just provide some titles and descriptions and it's all ready" |
| 5-star | "An amazing app for marketing and is really easy to set up. I hope I can run ads smoothly and easily. Thank you." |
Clever Support
The Clever app support is available 24/7 to customers or clients. You can trust the Customer Support Service by Clever and can easily contact them anytime for your queries. Contact the Merchant Care team for instant replies or email support@Cleverads.com. Directly visit the Clever app for a better understanding.
You can ask anytime for help.
Conclusion
The Clever app helps businesses to automate their Google Ads campaigns. It's a PPC solution designed for small businesses and eCommerce platforms that automates keyword generation to help you interact with your target audience on Google Search.
Utilize this powerful marketing automation tool for your business needs, powered by machine learning that makes it easy for merchants to create Google Ads campaigns for shopping, searching, displaying, and remarketing. Over 56,000 Shopify merchants trust this app.
Consider giving it a chance and you won’t regret it. They are on the free plan so you have nothing to lose!
