If you running an eCommerce Shopify store, you are aware of the fact that customer relationship management (CRM) is critical for increasing sales and profit. CRM is a critical component of marketing for fostering customer loyalty. The more loyal your customers are, the more they will spend. As a result, you will earn more money. That is why you should think about using the Shopify CRM app for your online store. There is a number of apps available for this purpose but choosing the best one is a little tricky.
These CRM apps are designed to help you to connect with your customers and boost sales quickly, with features ranging from comprehensive data tracking to automated marketing campaigns and more. A CRM can assist you in a greater understanding of your customers and their requirements. It also aids you to manage customer communications and tracking sales and marketing data.
Endear is one of the top Shopify apps for POS and retail. It enables retailers to create personalized messages that help in boosting sales and revenue for their stores. Endear Shopify not only aids in building appealing campaigns but also tracks customer data at every point.
What Is Endear Shopify?
The Endear app falls under the Lookbooks category of Shopify. Endear Shopify is the CRM and clienteling app that you can use for increased customer engagement and sales. It’s the first and only clienteling app that has been licensed for Shopify and Shopify Plus retailers.
Assembling your client’s information, creating & send campaigns and text messages, sharing personalized lookbooks, and tracking online & site customer engagement into sales, all are managed by the Endear Shopify app.
Why Do You Need Endear Shopify?
Customers can browse, add to a cart, and buy directly from your custom lookbooks. Connect your store to Endear Shopify in a single click to get a live stream of customer order history, statistics, and product inventory.
The Endear Shopify app helps to identify customers who want to buy their liked products on your store. You can also contact them and show them offers that are appropriate for them. As a result, switch them into returning customers for your online store.
With Endear's 1:1 messaging platform, your store team can generate leads at all hours during the day.
Installation
Follow these simple and smooth installation steps to get started on the Endear Shopify app journey:
1: Log in to your Shopify store.
2: Search for the Endear app.
3: Add this software to your store.
4: Proceed toward the Install app button by agreeing to the privacy policies.
5: Sign up for the Endear CRM and Clienteling platform.
6: If you don't have any brand created on the Endear, create it by filling required info and start using the platform.
Features
The Endear Shopify is offering many features, some of which are explained below:
Shoppable Product Recommendation
One interesting feature of the app is that it enables your staff to send product suggestions in the form of a shoppable story to clients based on their order history and preferences which can then be shared via text, email, and WhatsApp. Customers can browse, add to a cart, and buy without leaving your message. This feature is exclusively for Shopify.
Performance Tracking
Endear Shopify records every message and enables you to see how each member contributes to sales and store behavior. Analytical insights or reporting will help you to track conversions and sales. There is also reporting for the purchased products, sales occurrence place, related refunds, or returns that gives you better results and control over the resulting commission.
ROI-based reporting Keep track of how Endear is maximizing your retail marketing investment.
SMS And Email Automation
Through the Endear Shopify campaign feature, you can set triggers for groups of messages that appear to have been sent individually. Endear will assign a new local sales to every response, so clients know whom they will contact for specific styling or when they're willing to buy. Use built-in professional templates to create and automate message and email strategies.
Centralized CRM
With a consolidated Endear CRM, your affiliates can see their clients' buying activity across all streams and sites, as well as relate to your growing customer insight with their observations. The app provides a live feed of customer order history, data, and product inventory. With the powerful and effective CRM tool, view all of your customer data in a single place.
Customer Segmentation
With the Endear Shopify app, customers can be segmented and cohorted. Search and reach the right audience with different filters like AOV, zip code, last purchase date, order location, total spend, or conversion time. Make your customer segments based on behavior, history, and preferences.
Personalized Messaging
Every text message, email, and WhatsApp message sent on behalf of your brand can be found under one roof. With this, you can personalize one-to-one or bulk messages with information like name, birthday, or last item purchased. Generate label message layouts, signatures, and automated advertisements to ensure an effective customer experience every time.
In addition to these above features, Custom Lookbooks and Dynamic Fields make multiple text or emails to a user feel as if it was written specifically for them. Also, receive notifications when a team member earns a reward.
Integrations
Have more complex needs? You don’t need to worry as the Endear Shopify app integration with various platforms gives you complete flexibility. Endear allows you to integrate your favorite eCommerce apps for a broad overview of each client. Primary integrations of the Endear app are listed below:
The app also fits seamlessly into:
- Shopify Flow
Pricing Plan
The Endear Shopify app offers three different plans based on business requirements and the number of emails or messages. Starting from the Small Biz plan, the Endear extends to the more advanced plans i-e Growth and Pro. Among all these plans, the Pro is the most popular and common one. These plans provide a 14-day free trial for understanding its features without any charge. Some main features of all these plans are listed below in table format:
| Small Biz | Growth | Pro |
|---|---|---|
| $60/month | $144/month | $270/month |
| 24/7 support | 24/7 support | 24/7 support and assisted onboarding |
| Sales tracking | Sales tracking | Sales tracking+ advanced analytics |
| 1000 emails | 9000 emails | 15000 emails |
| 250 SMS messages | 500 SMS messages | 1000 SMS messages + add ons |
| Segmentation and personalization | Segmentation and personalization | Segmentation and personalization |
| Integrations | Additional integrations | Additional integrations |
| No scheduling | Schedule sending | Schedule sending |
| lookbooks | Advanced lookbooks | Advanced lookbooks |
| No custom fields | No custom fields | Custom fields |
| No automated campaigns | No automated campaigns | Automated campaigns |
All these plans follow Recurring Charge Model that includes monthly or usage-based rates billed after every 30 days.
Advantages And Disadvantages
Let’s have a look at some main pros and cons of Endear Shopify:
Pros:
- Allows your customers to have access to professional content at the right time;
- Measures conversion through tracking;
- Segment and target customers based on their preferences;
- 24/7 customer support service.
Cons:
- The app is costly and needs more features;
- Some technical knowledge is required for its usage.
Reviews And Rating
The Endear app got an overall average rating of 4.6 on the Shopify store. A total of 16 Endear Shopify reviews are labeled on the app with 17 rated five stars and minimal negative feedback.
Users express their app experience in the form of reviews and ratings. Let’s have a look at some of the customer feedback about the Endear Shopify app:
| Rating | Feedback |
|---|---|
| 5-star | "Endear has been a fantastic tool for our team. It's driving new ways to engage with our retail clients, it feels natural and engaging on the customer side and is very easy to manage from the back end. The segmentation capabilities blow me away—sometimes I use it to drive customer insights I can't even get with our other reporting tools. The support team is also fantastic, training up our team, and seeing how they can help. 5 stars all around!!" |
| 5-star | "Endear is a time saver and allows us to have high-quality, sales-generating interactions with our clientele. We're able to spend less time on content creation and convert more efficiently." |
| 5-star | "Endear has increased our sales via customer outreach by over 50%. Their customer service answers every question quickly and the navigation of their website is very comprehendible. The best CRM platform for retail." |
Support
The Endear app offers a 24/7 support system with an average rating of 4.6 on the Shopify store. Whenever you have questions or queries, the Endear Shopify app has a great product support team that responds precisely and promptly. You can send a message to live chat support, via phone at 1(917)336 5242 or email support@endearhq.com for any guidance or assistance and the app’s eCommerce experts provide full technical support. The Pro users experience Endear onboarding and training sessions with allocated resources and support staff.
However, most of your queries can be pre-resolved by going through the other resources site including FAQ, app documentation, tutorials, and blogs.
Final Words
The Endear Shopify app enables you to set centralized email and text, personalized lookbooks and suggestions, and unified client profiles. The app is gaining popularity among users because of its sales-focused layout that allows you to track the performance of your team members.
From the above review, it becomes clear that the Endear Shopify app also assists you in creating targeted customer segments. This allows you to provide a more relevant customer experience to all of your customers, which can increase sales and loyalty. The Endear integration can even facilitate you in tracking sales data, such as refunds and purchase occurrence so that you can appropriately pay charges.
Learn more about your customers by taking notes or making observations based on valuable data. As a result, it is possible to drive, track sales, and then create a report on each customer's activities in your store through the Endear Shopify app.
