The Shopify store owners should know the importance of marketing and advertising their products on different social media platforms. They should promote store inventory in places where the target audience lies and spend their time.
The task seems to be difficult, but if you have properly set up your Shopify store and it’s already in working condition you will easily find millions of marketing apps.
So, the marketing apps on Shopify will ease the process whether you are interested in attracting new customers, keeping the existing ones so that they keep coming back to your store, or reconnecting the older ones.
TiXel is one of the best marketing apps for Tiktok, available on the Shopify store and it let you install multiple TikTok pixels. Let's have a look at the detailed TiXel review.
What Is The TiXel App?
The TiXel app offers deep performance measures, letting users see useful statistics about customer activity patterns in their store, such as session duration, retention rate, and most popular products.
Several TikTok pixels can be installed with a single click, requiring no technical knowledge, and an infinite number of TikTok pixels can be used to track TikTok ad conversions and traffic. Tracking accurate metrics and data make it simple to target the right audience at the right time.
Why Do We Need TiXel?
We have seen that most of the TiXel reviews support the app for marketing purposes. We all need the TiXel app to:
Make Your Data Tracking Better
TiXel app is useful for accurate data tracking and analysis. It measures the performance, conversions, and statistics precisely to give you better results. You set the events and it tracks the user actions.
Delivery Optimization
From the correct analysis of data, the system automatically sets the optimization goals such as which customers are visiting your site, registering to the newsletter, adding items to the cart, or submitting payment information more often.
Audience Management
Audience management plays an important role in remarketing. Create your personalized marketing strategies based on a specific group of user engagement levels that contributes to a sales funnel.
TiXel Review - Installation Steps
TiXel app provides a clear and smooth installation process. Simply follow these steps to install the TiXel app:
- Search for the TiXel app on the store’s top right corner and click the “Add app” button
- By agreeing to certain privacy policies of the app, proceed to the ”Install app” button
- Next, you have to approve the TiXel subscription to continue further
- On approving the basic plan, embed the TiXel app into your store to activate it
- Finally, the TiXel is activated, and the dashboard can be seen below where you can add pixels
TiXel Review - Features
Some of the main features of TiXel app are:
Add Multiple Tiktok Pixels
Pixels are small pieces of code that can be used on the website for tracking the traffic and conversions on your marketing campaigns. TiXel app will specifically track your TikTok conversions.
Add multiple TikTok pixels to your store by entering the pixel ID or code and giving it a specific name. You can apply that pixel for all the products or some specific ones.
Automatic Event Trigger
Once you install the app and set the pixel code, the event triggering will be turned on automatically. You don't need to set all the events individually. However, you can untick the event checkboxes for manual setup.
Simply, you need no work at all because the pixel's eCommerce events will trigger automatically after the installation.
One-Click Installation Of Tiktok Pixel
No technical background is required for the installation of the TiXel app. You just have to create that pixel on the TikTok ad dashboard, copy and paste the pixel code, and the rest will be handled by the TiXel.
It is evident from the TiXel reviews that the installation process is super easy, you just have to follow simple installation steps and get the app ready in a single click.
Insightful Behaviour Metrics
It displays the user behavior data funnel on the basis of a number of events, the order that happened from most to the least. Event ID, event status, event name, event type, attributed event, and total events are displayed on event funnel statistics. These are shown graphically as well as in table form on the TikTok ads manager assert page.
Tracking Events & Traffic
Once you have installed the app and added pixel code, it will track all the events such as when a user clicks on a link leading to your website, view your TikTok advertisement, product details page view, add to cart, as well as initiates checkout events.
Not only this TiXel review also let you know about which advertisement is getting noticed, increasing conversion, and driving more traffic to your store.
Tiktok Ads account then records these events so that you can see which advertisements are generating more sales and revenue.
No Manual Configuration
No manual configuration is required for event triggering. Just add the app and all the events will be set automatically. Four different types of events are set on the installation, named below:
- Product detail page view - triggers when a customer views the product page
- Add to cart - triggers when a customer adds an item to the cart
- Place an order - triggers when a customer places an order
- Complete payment - triggers when a customer reaches thank you page after payment
Campaign Optimization With Accurate Data
Optimize your marketing campaigns with the TiXel Shopify app. It provides insightful information about the customers, their interests, and which advertisement is gaining more reach. Through this information, you can remarket the strategies and optimize campaigns according to the interests of your customers. TiXel comes with accurate data analysis of the CRO marketing ads and campaigns which is helpful for later use.
Universal Support
Several TiXel reviews showed that the app is compatible with all Shopify stores and themes (new Online Store 2.0 themes also included).
TiXel Review - Integrations
According to the TiXel review of the app, it seamlessly integrates with:
- Shopify Store - an eCommerce platform that helps small businesses to grow and sell products online through a single dashboard.
- TikTok - a short video-sharing app that let users make any kind of video. It may be related to your business. You can also run your marketing advertisements here.
TiXel Review - Pricing Plan
TiXel app works on a recurring charges model (monthly or usage-based) and is offering a basic plan at the rate of $2.99 per month with three days free trial. It's quite cheaper, compared to many other apps. Online support, Automatic event triggering (No need to manually configure in TikTok Business), and one-click installation of multiple TikTok pixels are some of the main features provided by the app.
It is also offering a free plan for test or development stores only, used by developers. You'll be charged only when you'll upgrade the store to a basic plan.
TiXel Reviews And Rating
The TiXel reviews are mostly positive and got an overall average rating of 5.0 on the Shopify store. TiXel has no negative reviews with the same rating for a while. 111 TiXel reviews are five stars out of 114.
Customers got a chance to share their detailed experience with the app in the form of feedback and reviews. Let’s have a look at some of the time reviews that highlight higher customer satisfaction levels, illustrated below:
| Ratings | Feedback |
|---|---|
| 5-star | "Amazing app, super fast, and easy to connect your pixel. Support is always there on the live chat, and they are happy to help you out! 10/10 recommended!" |
| 5-star | "Perfect UI/UX. Really easy to use and set up no matter how many pixels you need. Also, great immediate support from customer service. Recommended" |
| 5-star | "One of the best customer services! Recommend it really fast answering for my questions. Also works with a lot of countries. I live in a place where a lot of apps are not available." |
TiXel Review - Advantages And Disadvantages
Some of the key pros and cons of the TiXel review are:
Pros:
- Super easy to install and connect your pixel;
- Perfect UI/UX and offers a smooth user experience;
- The app tracks the value of the sales;
- You can quickly add a new pixel by removing the previous one;
- Excellent customer support service that responds quickly;
- TiXel app works globally.
Cons:
- Sometimes, your store does not display TikTok pixels
Support
The TiXel by the Effective Apps has significant customer support service. They are accessible 24 hours a day, seven days a week, and the response time is pretty fast (average time of just a few hours), ensuring that your marketing needs will not be affected at any time or cost. You can contact TiXel’s technical team via phone, live chat system, or email (support@effectify.co).
Just click the Get Support button on the app to send an email. Also, there are several documents, community forums, and Frequently Asked Questions to resolve your basic queries related to the app.
Final Words
This app helps you with multiple TikTok pixels addition in a few simple steps and manages your business marketing needs, evidenced by our above TiXel review.
The TiXel app enables you to adjust your target audience and improve the quality of the traffic you're trying to attract. Also, you will get powerful insights from the tracking Pixel (which includes detailed analysis of your traffic, product page view events, add-to-cart events, sale events, and more).
